How Guns N' Roses built an AI fever dream for 'The General'
Creative Works London just revealed how they created the new music video for Guns N' Roses' track 'The General' using a hybrid generative workflow. The team built base scenes in Unreal Engine and fed them into Stable Diffusion to dream over each frame, creating uncanny, shifting imagery. It offers a practical blueprint for artists treating AI as a creative amplifier rather than a replacement.