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Product2 stories

  1. AI toolsReach 33

    TikTok puts its video AI inside Adobe Express and WPP

    TikTok just expanded its Symphony AI suite with text-to-video and image-to-video tools that turn static product shots into five-second branded clips. Instead of keeping the tech locked inside its own app, TikTok is integrating the features directly into Adobe Express and WPP Open, giving agency creatives an automated shortcut for ad production.

  2. IndustryReach 37

    WPP just invested in Stability AI to supercharge its ad machine

    Stability AI just scored a strategic investment and partnership with advertising titan WPP. The deal will plug Stability’s multimodal models for image, video, 3D, and audio directly into WPP’s AI operating system, WPP Open. Why it matters: It gives Stability a massive enterprise testing ground and validates its commercial push under new leadership.