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Ray-Ban smart glasses

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  1. IndustryReach 41

    Meta buys $3.5B stake in Ray-Ban maker EssilorLuxottica to fuel AR push

    Meta just acquired a $3.5 billion stake in EssilorLuxottica, the luxury eyewear maker behind its smart glasses. The roughly 3% stake could rise to 5% over time as Meta prepares to launch smart glasses under the Oakley brand. It is a massive financial bet on Mark Zuckerberg's belief that smart glasses will eventually overtake smartphones.