SAG-AFTRA backs Senate bill to ban unauthorized AI clones
SAG-AFTRA just endorsed the "No Fakes Act," a new bipartisan discussion draft presented in the U.S. Senate. The proposal aims to establish federal protections prohibiting the use of AI-generated voice or likeness replicas without explicit informed consent. Why it matters: It directly addresses the union's core strike demands, blocking studios from cutting costs by replacing background actors and voice performers with synthetic AI replicas.