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IFAI

News Corp Australia

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  1. IndustryReach 42

    News Corp cranks out 3,000 local stories a week with AI

    News Corp Australia is using generative AI to produce 3,000 local news stories every week with just a four-person team. The automated copy covers routine service info like fuel prices and weather across 75 hyper-local outlets, driving 55% of the company's new subscriptions. While journalists oversee the output, readers get zero disclosure that AI helped write it.