Microsoft rebrands Bing Chat to Copilot to take on ChatGPT
Microsoft just renamed Bing Chat and Bing Chat Enterprise to Copilot, giving its AI assistant a dedicated web home at copilot.microsoft.com. After months of pushing AI inside search to challenge Google, Microsoft is unbundling the chatbot from Bing. It is now positioning Copilot as a standalone product to compete directly with ChatGPT.