YouTube just expanded its likeness detection tool to talent agencies and celebrities, helping them track down and remove AI face-swaps. The system works similarly to Content ID, and the kicker is that entertainers can now use it even if they don't have a YouTube channel of their own.
YouTube just launched a new Music AI Incubator alongside Universal Music Group, setting up three core principles for working with the music industry. The project ropes in artists like Ryan Tedder and Max Richter to guide generative AI experiments while scaling copyright safeguards like Content ID. Why it matters: YouTube is moving fast to get rights holders on board before AI music completely upends licensing models.
